Hazine

23.03.2016 - Anna von Stackelberg

Model

ODETTE PAVLOVA

LIKE A RUSSIAN FAIRY TALE IN THE MAKING, ODETTE PAVLOVA HAS SEEN HERSELF CATAPULTED ONTO THE CENTRE-STAGE OF THE MODELLING WORLD IN RECENT MONTHS.

Clocking in as one of the most visible faces during the last fashion season, she has just completed a phenomenal runway debut that saw her strut stuff down 62 runways, second only to her identical twin sister Lia, who came in with a total of 71 shows.

VERSATILE BEAUTY

Odette emerged during spring 2015 couture for Schiaparelli. Drawing attention to herself by grace of her versatile beauty, which like so many of her Russian compatriots seems to magically allow for a broad range of chameleon-like transformations, Odette was quickly signed to an exclusive deal with Saint Laurent for Hedi Slimane’s Fall 2015 show following her attention-grabbing debut. Walking for all of the major shows in all fashion capitals since then, Odette has rightfully created quite a buzz with her entry into the scene.

DANCING DISCIPLINE

Far from achieving an overnight success however, Odette often recounts how years of training in traditional Russian dance during her childhood in the far western Russian town of Pskov, gave her the right basis of discipline and perseverance to succeed in the modelling world. She has stated, “ the most important thing is to believe in yourself and not take what others say too close to heart. You need to be morally and physically strong. A weak person won’t survive in this industry.” Giving everything to be the best at what she does in this way has clearly paid off for Odette, winning her not only a huge fan club in the fashion world, but also the Emilio Pucci, Ulla Johnson and Public School SS 2016 campaigns with much more to come.

SEPARATE SUCCESS

Now signed to Next worldwide, Odette highlights how, when she and her twin sister were first discovered together at a local supermarket in their hometown at the age of 16, their first agent made a clear decision to place the sisters separately. This strategy worked so well, that her agency did not even know she had a twin sister until Lia opened Gucci in the fall. Recounting that her agency first became quite nervous with worries that her sister might replace her, Odette and Lia have proved that they are even stronger together, with competition and rivalry far from their agenda.

YOUNG AT HEART

Although she has dedicated the past year in making a name for herself in the business, when she is not jetting from one runway to the next or from one shoot to another, Odette likes to indulge in music with rock bands like Casa Murilo, Jared Leto and Thirty Seconds to Mars high up on her list. She also has a keen interest in culture classics, enjoying the work of Anish Kapoor, Andy Warhol and star architect Zaha Hadid. With her home base in St Petersburg and the world at her fingertips, this 21 year-old beauty is sure to keep things interesting and herself in the centre of a fashion success story.

Short Facts

Trademark

Her transformative beauty allows for the projection a vast range of styles and aesthetics.

Distinctiveness

Odette has an ironclad sense of discipline and dedicates herself fully for being the best she can.

Anecdote

When Odette and her twin sister Lia were discovered together at the age of 16, their first agent made the decision not to place them in one agency together. Both leading careers independent of one another, Odette’s agency had no idea about her twin until Lia opened for Gucci in fall 2015.

Timeline

1994 – Birth

Odette Pavlova is born in Pskov Oblast, Russia on the 25th of April 1994.

2010 – Discovery

At the age of 16 Odette and her twin sister Lia are discovered together at a local supermarket in Pskov.

2015 – Debut

Odette makes her fashion debut walking for Schiaparelli’s Spring Couture in Paris.

2015 – Fashion Coup

Following her debut at Schiaparelli, Odette is singed to an exclusive deal with Yves Saint Laurent for Hedi Slimane’s Fall 2015 show.

2016 – Campaign

Odette is cast for the Emilio Pucci Spring/Summer 16 campaign, with many other big personalities lined up.

Photo:

© Imaxtree

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