IT CAN BE EASY TO TAKE FOR GRANTED HOW SOMETHING BECOMES ICONIC, A CLASSIC. IT CERTAINLY ISN’T WITHOUT REASON, INNOVATION OR AN INNATE FEEL FOR WHAT LUXURY REALLY IS. LOUIS VUITTON HAS NOT ONLY CREATED LUGGAGE THAT HAS BECOME ICONIC, BUT HAS SUMMARISED IN MANY MINDS, THE VERY TYPOLOGY OF LUXURY.
The excitement, almost hushed in its presence, has remained with the Louis Vuitton trunks since 1858, when the first of it kind was made. From horse carriage, to steamliner, from the first commercial airliner to the Concorde, no travel with that special glisten, that phenomenal allure, has been made without a Louis Vuitton trunk. Born in Paris as a ‘Malle’ the first trunk was known for its practicality, stackable, durable lightweight and easy to use. It’s evolution came about as a cause against its imitation, its canvas changing gradually to the unmistakable monogram we know now.
Its uses have progressed much like the times and the people who have collected them. From gentlemanly pastimes to progressively modern applications, there is, one could safely say, a customised Louis Vuitton trunk to accommodate them. The runway has seen avant-garde cosmetic cases that will ultimately be worn as handbags, and will most likely incite waiting lists that reflect those desires. Whim’s aside, history can prove that this is not a phase, but indeed a belief system, one that sits very prettily on a golden trolley that will be taken conveniently up to your room.
Watch the Video by artist Bruno Aveillan and gain insight into Louis Vuitton's savoir-faire. Witness a perfect handcraft and the passionate affiliation to trunks.